An award-winning graduate of the Graphic Faculty, Hanoi University of Industrial Fine Arts, Pham Huyen Kieu founded Haki Group in 1994; the Group’s activities cover branding, advertising and craft. Kieu has worked on hundreds of research projects, and created and managed brand development work across economic, social and public services, including the SEA Games 22.

After 18 years of direct management, Kieu is now a member of the Boards of Directors, Haki Group and Chief Consultant for the Haki Brand, spending more time on professional endeavors in general, and design in particular. He is also a strategic advisor for a number of businesses in the field of building materials, real estate services, manufacturing, and distribution of consumer goods.